Small and Medium-sized enterprises (SMEs) around the world account for 95% of all businesses and 77% of employment on average, yet their contribution to GDP is a mere 54%.
Entrepreneurship is fabled to be a black box – a random act resulting from some combination of genius, luck, or trial and error. What if entrepreneurship can be cultivated through creative education and failure minimized through the use of proven methodologies and frameworks? How can we create a more systematic way to help entrepreneurs succeed? Blue ocean strategy tools and frameworks provide a compelling way.
Here we explore how entrepreneurs around the world are using blue ocean strategy.
The conversation has begun…
Get inspired yourself!