Blue Ocean Strategy Visualizer App Series
Create your strategy canvas to analyze your strategic landscape. Managers often crunch numbers instead of developing a clear strategic picture first. Based on the Blue Ocean Strategy approach, the Strategy Canvas Visualizer lets you draw and focus on the big picture first. Start by listing your industry’s key competing factors along the horizontal axis and plotting your and your competitors’ offering levels across the vertical axis to gain keen insight into the strategic profiles or value curves of your industry. Discover how the approach consistently opens your eyes to strategic realities and unlocks your creativity to break away from the competition.
Visualize the Eliminate – Reduce – Raise – Create Grid. The Strategy Canvas is complemented by the Eliminate-Reduce-Raise-Create (ERRC) Grid that helps you formulate your To-Be strategy. This framework drives you to consider each of the four actions – eliminate, reduce, raise and create – that are essential to unlocking a new blue ocean that achieves both differentiation and low cost. It immediately flags strategies that are focused on only one or the other.
Share and Save Strategy Canvases. The Strategy Canvas Visualizer’s sharing features facilitate teamwork, whether your team is in the same room or dispersed across the world. Team members can easily share the strategy canvases by email or on various social media platforms.
Edit your strategy canvas using intuitive touch controls. The Strategy Canvas Visualizer allows you to simply drag and drop factors and offering levels to edit the Strategy Canvas. As you reorder the competing factors, the Visualizer instantly reconfigures the value curves or strategic profiles for all offerings.
See your leadership reality. The same way that blue ocean strategy can create an ocean of new demand, blue ocean leadership can release employees’ ocean of untapped talent and energy in organizations. The Leadership Canvas is an essential tool that drives you to draw a clear picture of your current leadership reality to understand the way employees experience leadership and where leadership may be falling short. Start by listing key leadership acts and activities along the horizontal axis and plotting leaders’ investment of time and effort in each activity across the vertical axis. The big picture will give you keen insight into your current leadership reality and unlock your creativity to develop a new, effective leadership profile for the future.
Visualize what leaders should do to achieve high impact at low cost. The Leadership Canvas is complemented by the Leadership Grid that helps you to formulate your To-Be leadership profile that will create a step change in leadership strength. This is an action framework that drives you to find out what leadership activities should be eliminated reduced, raised, and created, pushing you to achieve high impact at low cost, or a lower investment of time.
Share and Collaborate with Leadership Canvases. Like the Strategy Canvas Visualizer, the Leadership Canvas Visualizer provides sharing features that facilitate efficient teamwork, whether your team is in the same room or dispersed across the world. Team members can easily share the leadership canvases by email or on various social media platforms, exchanging ideas through notes on each leadership canvas.
Draw your leadership canvas using intuitive touch controls. The Leadership Canvas Visualizer allows you to draw the Leadership Canvas easily and effectively by simply dragging and dropping leadership activities and their investment levels with your finger. Editing becomes so easy – when you reorder the leadership activities, the Visualizer instantly reconfigures the leadership profile.